If you've been in a car for more than 10 minutes, you've seen fleet graphics. Fleet graphics are on everything from large semi trucks, bucket trucks and public buses to smaller delivery and rental vehicles. I've had the opportunity to design graphics for complete corporate fleets to small businesses. In one rare case early in my career, a dispute between the boss and the installation company afforded me the opportunity to install all the fleet graphics myself–that's on-the-job training.
Ken Logsdon, designer, creative director