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The World Is Our Oyster

Conco is an industrial company that services the power generation, nuclear power, refinery, petrochemical, and the oil & gas industries. One of the main sources of revenue is cleaning the heat exchangers that are in every power generation plant. The cleaner the heat exchanger tubes, the more efficient the plant produces energy.

I have been doing work for Conco since the days of marker comps and hand-built layouts. They have evolved their business over the years and wanted to update their branding to reflect that evolution. Their core business was still a very large source of revenue, however they diversified over the years into other industries. I was able to keep the equity of the legacy mark built over time and evolve it to a more modern look.
Ken Logsdon, designer, creative director